So, let’s talk about your niche and how no one ever wants one because I REALLY WANNA TALK ABOUT PRINCESS PRETTY KITTY AND OUR TEA PARTIES BUT ALSO ABOUT MOTOR OIL AND ALL ITS USES, AND SCREW YOU, STEPH, WHAT DO YOU EVEN KNOW ABOUT THIS WHOLE BLOGGING THING?
And that’s fine, if you’re blogging as a hobby. Spend all day, every day writing about how much you love your cat and how much you really like changing motor oil and also how sometimes you get these weird rashes. And hey, maybe you’ll be one of those people who is the exception to the rule. I mean, there are 7 billion people on Earth, right?
If you’re blogging for your business, you should go with what an overwhelming amount of bloggers (who are making money from their blogs) tell you to do – pick a niche and stick to it because that’s what works the majority of the time. Use our experiences with blogging to guide you to success.Learning from other people's mistakes (and success) is smart AF.Click To Tweet
Does this mean you can ONLY talk about Princess Pretty Kitty or motor oil or your betta fish? No, but it means you have to pick related shit. If you pick Princess Pretty Kitty, you’ll blog about cats and the care of cats and what being a cat person is like.
Or if you’re a Younique seller, you’re going to write about beauty products, beauty routines, how to fit makeup into your life, etc. Tupperware sellers would write about food storage and prep, how to organize the pantry, kitchen staples, etc. You catchin’ what I’m throwin’ here?
TL;DR – pick a topic and stick to it. It’s a been proven effective. No need to reinvent the wheel here.
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Or get some tips on loving yourself, if you're into that.